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#SMWNYC | FEBRUARY 17-21, 2014 |
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January 8, 2014 | |||||
The Present & Future State of Media |
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Many have touted 2013 as the year that changed publishing and media. From listicles taking over our news feeds to the growing dominance of native advertising to Upworthy’s staggering growth numbers (which have outpaced even that of the New York Times), last year we witnessed a seismic shift in the industry. See what we have in store and join the conversation here. |
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Erica DhawanCotentialErica Dhawan is a globally recognized expert who helps individuals learn how to be better leaders and understand their relationships. And she’s bringing it all to SMW NYC. Learn more here. |
Doug RushkoffAuthorA bold author, Doug Rushkoff often shares an alternate perspective on culture and business. Many of his views line up with our global theme, and he’s discussing them this SMW. |
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A Resolution To Be More Alive |
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As we settle into 2014, we try to hold fast to our resolutions. Partnering with Nokia, we’re examining how technology and humanity meet and challenging our notions of everyday tech use. We think it can help us reconnect. So, we have 10 suggestions to help you do that — reconnect to yourself and others now and throughout the year. Read them here. |
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8 Social Media Marketing Predictions |
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Social is looking to take an even bigger spotlight in 2014. 70% of marketers plan on increasing their investment in social media throughout this year, and by an average of 50%. So, Dion Hinchcliffe did some research and brought out eight key things that will emerge in social this year, like Facebook fatigue and our struggle with mobile advertising. Catch the research and see the predictions here — then add your own. |
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Meshing Our Lives: SMW NYCIn a special 3-hour track, we’ll highlight those that are experimenting relentlessly to harness our ability to share resources with new forms of access, ownership, funding, and more. Learn more here. |
Fuel Social Fandom: SMW NYCThe real battle between marketers is now taking place over fandom. Few do it better than MTV, VH1 and Comedy Central. Join them for some practical take-aways and case studies here. |
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